Jan
31
View Post There has been a large amount of coverage in both industry news and in main stream media about Google’s new Privacy Policy. Google used to have 60+ different privacy policies for all of its different services. Starting March 1, all Google products will follow one new Privacy Policy. What has changed? Under the new privacy policy, users can […]
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Jan
03
2011 is fading in your rear view mirror and 2012 is an open road before you. What will the year bring? Jump start your year and start planning for success by registering for one or all of our upcoming guest expert Webinars. Jump Start Your Year – Plan your Year, Execute your Plan January 6, 2012, 10:00 AM Pacific This […]
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Dec
20
Did you know that over the past year, America’s top brands have made improvements in how they use online branded communities to reach their customers? However, some opportunities for engagement remain untapped, according to a new report by ComBlu. More brands are taking a strategic approach to social media engagement. Among the 251 online branded communities studied, managed by 92 […]
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Nov
30
The past few years have seen a fundamental shift in how marketing dollars are best spent in a general or specialty dental practice. Traditional promotional channels including direct marketing, yellow page listings, and local community centered media are losing relevance as prospective patients increasingly rely on the internet for research and purchasing decisions. In the world of 24-7 web presence, […]
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Oct
07
We can’t wait kick off this year’s ADA annual session, which starts next week in Las Vegas. Sesame will be at Booth #3949, from Oct 10-12, and we encourage you to stop by, say hello, and sign up for a complimentary 30 minute online effectiveness consultation! During your consultation, we will review your practice site and search engine effectiveness, then […]
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Sep
09
When it comes to online marketing, there are many different strategies out there that your practice can use to market to prospective patients. Increasingly important to an effective online strategy in your practice are search engine and social media marketing. Whether you’re aiming to rank higher on Google, or want to build your presence on Facebook, these strategies are critical […]
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Jul
22
Issaquah, WA dentist Dr. Besharati of Highlands Dentistry stopped by the Sesame offices this week to meet the Search Team and take a tour. Social Networking Specialist Kelsey Sampson sat with Dr. Besharati to discuss his beautiful new website and social networks. Dr. Besharati and his wife Dr. Araghi are excited to use their new online tools to build great […]
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Jul
15
These days, having only a website to attract new patients just isn’t enough. Your practice must engage with current and prospective patients on their turf. In an age where more than 750 million people are active users on Facebook, and two billion daily video views on YouTube, social networking simply cannot be ignored any longer. There is an enormous opportunity […]
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Jun
24
Sesame’s offices are situated in the heart of the Pacific Northwest, and give us a unique opportunity to attend many great events and study groups, right in our own backyard! One of these is the Pacific Northwest Dental Conference, an annual event which was held last week in Seattle. Thank you to everyone who got a chance to stop by […]
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